#SocialSkim: Apple Takes Aim at Facebook's WhatsApp, Plus 12 More Stories This Week

This week's social roundup is all about community (and money). Apple puts Facebook's WhatsApp and other messaging platforms in its crosshairs, while YouTube introduces a new community feature. Also: Facebook's latest plans to make users shop on Messenger, and why B2B brands shouldn't shy away from Snapchat. Read the full article at MarketingProfs