One of the primary barriers we encounter when talking to businesses about social media implementation is measurement. For years, web marketers have sold the virtues of web marketing via its accountability. Clicks could be tracked, conversions could be measured & ROI was accountable to the very last dollar. But social media blurred the lines of […]
Post from: Search Engine People SEO Blog
Quantify Objectives To Make Social Measurable
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Written by James Duthie, onlinemarketingbanter.com/
The post Quantify Objectives To Make Social Measurable appeared first on Search Engine People Blog.
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